Twitter Mulls Subscriptions That Would Rid Your Feed of Ads
An edit button may still be a long way off for Twitter, but subscriptions look like they could come in.
Twitter is considering the idea of making its community pay to have ads banned from their feeds, insiders told Bloomberg this week.
A number of options are being explored as Twitter explores different ways to increase its income.
They know things are serious when a company puts together internal teams to investigate a topic. Twitter reportedly included several in the case, one with the intriguing name of “Rogue One.”
According to Bloomberg’s sources, in addition to a simple monthly or annual subscription, we could also see a tipping system that allows followers to throw cash away from their favorite users, possibly during arranged live streams similar to YouTube. There’s also talk of allowing Twitter members to pay those they follow for exclusive content, with Twitter cutting all payments.
The San Francisco-based company could also charge a fee for using services like TweetDeck, its dashboard app to manage its accounts, or for advanced product features like “undo send”. More profile customization could also be added as a premium feature, asking people to spit cash in order to take advantage of it.
To be honest, the company has been playing with the idea of subscriptions for a while, but these recent rumors – including the discussion of the matter during Twitter’s last two earnings views over the past six months – suggest the idea is coming soon an idea could become reality.
There is still a lot to consider, however, including Twitter’s relationship with advertisers who wouldn’t be too happy if lots of users pay money to block their messages.
If you prefer to avoid endless ads every time you scroll through your feed, would you love to pay an annual fee to have them banned forever? Undoubtedly, your decision will depend on how much you have to pay, a sensitive topic that Rogue One members may be debating right now. For now, we’ll just have to wait and see if Twitter actually rolls out such a system in the coming months, but don’t hold your breath.