The 10 best places to buy jewelry online

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These days it seems like people are buying jewelry more than ever. Whether it’s a simple pair of stud earrings or a statement necklace, a new piece of jewelry can spice up your work from home look for a Zoom call. Plus, unlike shopping for clothes, you don’t have to try anything on—just see something sparkly you like and add to cart—which mitigates the need for returns.

If you’re looking to spice up your jewelry collection, there are a ton of incredible places to shop for rings, necklaces, and earrings online. From the minimalist to the luxurious, these are the 10 best places to buy jewelry online.

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1. Madewell

Simple, yet high-quality pieces are made by Madewell.

I’ve personally been a fan of Madewell jewelry for years. The pieces are simple, relatively inexpensive, and go with whatever you’re wearing. Plus, each earring has sterling silver posts, meaning they won’t irritate your ears. There’s a wide variety to choose from, including simple, dainty pieces to more colorful statement pieces and nothing costs more than $100. Favorites from the site include the Chunky Medium Hoop Earrings and the Paperclip Chain Necklace, both of which are timeless in vintage gold plated brass.

Shop for jewelry at Madewell

2. Nordstrom

Find some of the most popular jewelry pieces at Nordstrom.

Nordstrom is home to some of the most popular jewelry items on the market from brands like Kate Spade, Kendra Scott, and David Yurman as well as some affordable items from Nordstrom’s own line. Plus, with sales (looking at you Nordstrom Anniversary Sale) you can find some of these items for a great discount. Shoppers love the Kate Spade Initial Pendant Necklace (which makes a great gift) as well as the ever-popular Kendra Scott Birthstone Pendant Necklace. Nordstrom’s Cubic Zirconia Earrings are also a timeless and affordable choice that reviewers recommend.

Shop for jewelry at Nordstrom

3. Mejuri

This affordable brand is still high-quality.

This Toronto-based jewelry brand sells a variety of fine and semi-fine pieces without the typical markups found in jewelry stores. Amazing, right? We tried out a few items from Mejuri and found that they were relatively affordable and did not leave any irritation or marks. Our tester also did not notice any tarnish after wearing the 360 Ring daily for months, a testament to its quality. Another favorite is the Editor Hoops, which balances simplicity with elegance.

Shop for jewelry at Mejuri

4. Etsy

Find pieces handcrafted with love.

From the quirky to the contemporary, Etsy has a ton of handmade and vintage jewelry options that feel more special. While the options may seem endless (because they pretty much are), it’s best to narrow your search down by style and jewelry type. Etsy is also a great place to look for customized jewelry like this popular letter necklace (that you can spell out “VOTE” with). Shoppers are also obsessed with these boho earrings and dainty, stackable rings.

Shop for jewelry at Etsy

5. Baublebar

Fun, quirky

With bright colors and seasonal items, Baublebar is filled with fun, quirky jewelry items that are bound to make a statement. Some favorites include these customizable bracelets that are an ode to camp friendship bracelets and this evil eye noir necklace. Baublebar also has some more simplistic jewelry, but you’re bound to find some unique pieces that will bode loads of comments while scrolling the site.

Shop for jewelry at Baublebar

6. Studs

Studs specializes in earrings, including studs.

Instagram-famous jewelry brand Studs gained some popularity this year with its “vote” earrings, which have been seen on celebrities like Gwyneth Paltrow. While Studs is known for its high-quality and unique studs, you’ll also find hoops, danglies, and huggies on the site. Other best-selling pieces include the unique Drip Hoop and Chaine Pave Huggies.

Shop for jewelry at Studs

7. Anthropologie

Boho chic pieces are abound at Anthro.

Like its boho-chic clothing, Anthropologie’s jewelry options are just as fun and stylish—not to mention affordable. You can shop timeless pieces like the highly-rated Block Letter Monogram Necklace or opt for something funkier like these Safari Drop Earrings. The offerings range from timeless to quirky, so you’ll definitely find something that fits your style at Anthro.

Shop for jewelry at Anthropologie

8. & Other Stories

This European brand sells affordable and stylish jewelry.

Looking for a statement piece? Look no further than & Other Stories. The popular European brand has trendy jewelry that will make heads turn. Take for example, this unique bee pendant necklace or these eye-catching rhinestone hanging earrings. The best part? Everything is under $100.

Shop for jewelry at & Other Stories

9. Uno de 50

These luxury pieces are handcrafted in Spain.

For more luxury jewelry, check out Uno de 50, which is one of our editor’s favorite places to shop for jewelry. You’ll find nothing too eccentric, and more sophisticated pieces featured on the site like the Zen bracelet and All of Me earrings. Each piece is handcrafted in Spain, which adds a special touch to this jewelry.

Shop for jewelry at Uno de 50

10. Gorjana

These pieces were made for layering.

You’ll want to layer several pieces of jewelry from Gorjana. These pieces are delicate and feminine, and there are plenty of bracelets, stacking rings, and layered necklaces to choose from. You can also opt to engrave certain pieces like the Bespoke Plate Adjustable Bracelet for a personal touch or purchase sets of layering necklaces to make things easier on you.

Shop for jewelry at Gorjana

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Prices were accurate at the time this article was published but may change over time.

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